Brandclick and Marlene

Meet Brandclick

Hi! We are Brandclick, an online marketing agency that works closely together with Eventfabriek. We would like to give you an idea of what Brandclick can do for you using another case: Gkazas. We organized a similar event for this olive oil brand. With the recognizable Gkazas company truck, we traveled through the world to spread the word about Gkazas, olive oil and our production process. We also made a beautiful campaign movie of this trip:

Our idea

To create a Marlene company truck and travel through the BeNeLux with it for this campaign!


Brandclick can be of assistance to solely create content of this event (video, photography, articles and social media posts). This content can be used by your marketing division/communication division and other parties that you are working with (for ads).

1. City Sampling

Visit the five largest cities in the Netherlands and introduce them to Marlene. Here, we want to link one of the apples that Marlene sells to each city. This apple will be handed out during the four days that we are in the said city.

Amsterdam – Golden Delicious

Amsterdam’s foundation was built during the golden ages. A cool bridge between this apple and our great capital. 

Rotterdam – Granny Smith

Rotterdam is a green, innovative town. Rich in energy but with a very raw style.

The Hague – Royal Gala

You can find our parliament and this is the place where our royals conduct official state business.

Utrecht – Pinova

Throughout history, Utrecht has proved to be durable and resistant. Where other cities in the Netherlands started growing and increasing economically, for years to come Utrecht was the largest and most wealthy city of them all!

Eindhoven – Gold Rush

This most south situated city of the five is known for its industry, technology and the Dutch Design Week. The freckled Gold Rush as a sight for sore eyes and a beautiful fit.

And what then…

Brandclick can create articles on each city and the link to the chosen apple. The qualities of each apple can be described in this way and made applicable to people living in that city or close to said city.

Furthermore, Brandclick’s video/photography team follows the Marlene truck on the 20 day tour through the Netherlands. Every day, we post updates on where the truck is going to be and motivate people to come visit. These updates are posted on Facebook and Instagram. Brandclick can help the existing marketing agency distribute all the content Brandclick makes through various social media platforms so you reach the right audiences for Marlene’s brand and products.

2. Marlene Tasting

Brandclick’s video/photography team follows the Marlene truck on the 20 day tour through the Netherlands. Every day, we post updates on at which supermarket the truck and our stand is going to be and invite people to come visit us. Through these posts we won’t only talk about our products but also provide a nice stage for the said supermarket!

3. Marlene Breakfast Belgium

Like in the Gkazas video, we show the truck driving to the Belgium wholesalers. Then, we post updates on where the truck is going to be and ask people to come visit us. Also, we’ll post an article on each wholesaler, explaining our (and their) customers more about the Marlene ‘family’.